Revenue
Operations

RevOps Operating Model

Vision & Key Metrics

Effective Organization

Relevant Processes

Align your Teams on key metrics

Sales, Marketing & Customer success teams should be aligned on the growth vision, on what needs to be achieved, and on the key metrics that define their success. What makes an organization customer-centric starts from within. A significant number of our clients experience this internal misalignment that hinders their capabilities to engage with customers. We support our clients in setting foundations to speak the same language internally and align on growth priorities.

Set-up a winning RevOps organization

Creating a RevOps function enables significant ownership over revenues and prepares teams for better growth. The key driver of success is to identify how this function can be smoothly integrated with Sales, Marketing & Customer success, across geographies. We design customized RevOps models for our clients with clear roles & responsibilities and a highlight of the processes that need to be centralized vs. localized. Depending on the client’s maturity, we can either gradually create the function or enable existing teams to manage RevOps effectively.

Build customer- centric processes

Once teams are aligned on key metrics & organization, processes need to be purposefully designed to enhance customer journey & experience. We engage with our clients in re-engineering their main processes for internal strategic planning and end-to-end commercial operations. This includes*:

  • Commercial planning
  • Customer segmentation & Buyer personas
  • Sales funnel/stages qualification
  • Sales Enablement, Onboarding & Training
  • Pricing & Contracting
(*) Non-exhaustive list